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Shafkat Rafim

Digital Marketing Specialist

Digital Marketing & Branding Strategy Content Creation & Creative Direction Graphic Design Short-form Video Editing & Reels (TikTok Instagram)

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About Me

Experienced in marketing, content creation, and youth engagement, with skills in project leadership, team management, and campaign development. Proficient in digital marketing, social media management, and strategic brand development.

Experience

• Creative Director | Studeys Education (iOS/Android) | 2023-2025

• Directed the visual identity

branding

and user interface design of a student-focused mobile app.

• Oversaw all marketing content

social media strategy

and creative direction.

• Led a team in developing engaging campaigns targeting high school students.

• Collaborated with developers to create an intuitive and youth-friendly user experience.

• Helped drive user acquisition and app visibility in schools and colleges.

• Primary Teacher | Coachup International Education | 2023-2024

• Assisted with class delivery

student support

and engagement.

• Prepared teaching resources to enhance the learning experience.

• Marketing Executive | Nexity Bangladesh Ltd. | 2022-2023

• Managed branding campaigns and social outreach.

• Assisted in organizing and promoting events and launches.

• Managed the company's social media presence and assisted with content creation.

• Monitored and analyzed campaign performance and social media engagement.

• Brand and Content Strategist | The Evening Brew Podcast | 2021-2022

• Developed episode concepts and content flow.

• Oversaw visual and promotional material.

• Guided audio production quality and integrated multimedia elements for a polished work.

Education

Foundation in Science (Major) in BSc in Mechanical Engineering INTI International University

2025

• Secondary School

American Standard Int'l School

2021-2023

Expertise

Top Skills

Digital Marketing & Branding Strategy

82%

Content Creation & Creative Direction

95%

Graphic Design

79%

Short-form Video Editing & Reels (TikTok

94%

Instagram)

78%

All Skills

Digital Marketing & Branding Strategy Content Creation & Creative Direction Graphic Design Short-form Video Editing & Reels (TikTok Instagram) Social Media Management Campaign Execution Event Planning & Management Project Coordination & Team Leadership Creative Ideation & Concept Development Leadership